Fancy a free pair of Manolo Blahniks?
Auckland women are being tempted to steal a pair of metallic snakeskin Manolo Blahnik heels worth more than $1200.
But they will need a ladder!
The shoes, which sport killer 115mm heels, are inside a glass box mounted on an advertising billboard several metres above the busy intersection at the bottom of College Hill in the central city.
The billboard is part of a PR stunt by Much Moore Ice Cream designed to test the old adage that women can't be trusted to resist a guilty pleasure.
The company has no idea how long the shoes will stay on the billboard but says any potential thieves will have to make quite an effort to climb up and take the shoes.
The new ice-cream range, Sweet Nothings, is a guilty pleasure women can indulge in, according to Much Moore Ice Cream, as it is 97 per cent fat free and approved by the Heart Foundation.
We'll keep you posted on the fate of the shoes.
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